After the close of the Leuchars Airshow in 2013, the Scottish International Airshow was introduced in Ayrshire. The first show attracted 60,000 spectators and in 2015 this figure grew to 120,000. With this growth, the Airshow realised its success and approached the team at Launch in early 2017, to design and develop a website to promote the upcoming show.
The campaign involved designing and developing an engaging website in order to attract tourists, with a user-friendly booking system and recognisable brand identity. The Scottish International 2017 Airshow was again another highly successful event, with increased visitor traffic and bookings through the new website.
