Uddingston Sport Camps offer a variety of sports such as Rugby, Hockey, Cricket, Tennis and Football to help children become active and develop new skills within their sport. The camp aims to help children learn new social skills such as team building and communication skills whilst making new friends. The coaches are suitably qualified and handpicked, all who have a background in sports as well as childcare, to ensure every child gets the best experience.
Launch have been working closely with the camp and their partners, to develop a new brand identity and improved online digital presence. The camp wanted to develop a brand that is fun, creative and engaging for young people, to encourage them towards getting involved. Launch’s creative team developed various different brand ideas until a new, engaging identity was agreed. Once the brand was finalised, Launch started work on the new website design and development, similar to the brand this had to be fun and exciting for young people, as well as targeted at parents. The new website is clear and consistent with the brand, providing information, testimonials and a booking system for the camps.
Launch continue to work with Uddingston Sports Camps on other marketing materials including leaflets, banners and social media graphics, as well as the development of their partner websites and digital marketing.